
How KKNEKKI Hair Ties Are Made
The Craft Behind the World’s Best Hair Tie
When you think of the perfect hair tie — soft, strong, stylish, and gentle on your hair — you’re thinking of KKNEKKI. But what makes KKNEKKI so special? The answer lies in the unique craftsmanship, vintage machinery, and premium materials behind every single band.
A Legacy That Started in South Korea
KKNEKKI was originally founded in South Korea, where the idea of creating a hair tie that’s both gentle and long-lasting first took shape. What began as a local innovation quickly grew into a global phenomenon, thanks to its unmatched quality and signature woven design.
Woven on Vintage Machines from the 1960s
Each KKNEKKI hair tie is made on original vintage knitting machines from the 1960s, which were once used to produce durable upholstery bands for furniture. These retro machines are the heart of KKNEKKI’s production — and a big reason why the brand stands out in a world full of ordinary hair elastics.
To ensure these rare machines keep running smoothly, we have a dedicated machine maker who maintains them with care and expertise. These machines require constant love and attention — and we’re more than happy to give it. After all, they’re responsible for what we believe is the best hair tie in the world.
Crafted with Over 60 Threads for Maximum Comfort and Strength
Every KKNEKKI hair tie is carefully handcrafted using over 60 individual threads, intricately woven to create a product that is both incredibly durable and gentle on all hair types. This complex weaving technique creates a flexible, soft band that keeps its shape and stretch — all while preventing hair breakage, pulling, and creasing.
Even the glue used to assemble each KKNEKKI is carefully chosen — we import it from Germany, because we settle for nothing less than the best. Every component, from thread to finish, is selected to meet the highest standards of quality and comfort.
Over 700 Colors and Seasonal Drops
With a spectrum of more than 700 unique color combinations, KKNEKKI makes it easy to find the perfect match for your mood, outfit, or occasion. Twice a year, new collections are released — offering on-trend shades while keeping timeless favorites in rotation.
Stylish, Functional, and Built to Last
Whether you’re at the gym, the office, or out on the town, KKNEKKI blends seamlessly with your lifestyle. These hair ties are not just accessories — they’re everyday essentials that combine style, comfort, and performance. Their snag-free hold makes them perfect for everything from fine hair to thick curls, and they double as stylish bracelets when not in use.
KKNEKKI is a small yet remarkable piece of craftsmanship. From its South Korean roots to Scandinavian design direction, and from vintage weaving machines to premium European materials, every element is intentional.
So whether you call it a scrunchie, a hair tie, or even a bracelet — KKNEKKI is in a league of its own.